Discovery
We learn your goals, timeline, budget, and concerns.
TrueRate Home Loans is built around thoughtful, one-on-one mortgage guidance. Instead of pushing a single product, Rich helps you compare paths and choose the loan structure that fits your goals.
Rich's approach is simple: understand the borrower first, explain the numbers clearly, and help build a Custom Mortgage Game Plan before the decision feels rushed.
I started TrueRate because borrowers deserve more than a rushed rate quote. A mortgage should be explained clearly, compared carefully, and structured around the borrower's actual goals - not forced into a one-size-fits-all process.
Principal Lending Manager
Rich NMLS #1010174
Branch NMLS #2814502
Licensed in UT, NV, CO, WY & CA
Why TrueRate exists
TrueRate is designed for borrowers who want strategy, transparency, and a real person helping them understand the path forward.
We learn your goals, timeline, budget, and concerns.
We review loan programs, payment options, cash to close, and strategy.
You select the loan structure that best fits your goals.
We guide you through application, underwriting, closing, and next steps.