About Rich Cordova

Work Directly With a Mortgage Strategist, Not a Call Center

Rich helps buyers and homeowners compare options, understand the numbers, and avoid costly mortgage mistakes with a custom mortgage game plan.

Rich Cordova, Principal Lending Manager

Work With Rich Directly

TrueRate Home Loans is built around thoughtful, one-on-one mortgage guidance. Instead of pushing a single product, Rich helps you compare paths and choose the loan structure that fits your goals.

Rich's approach is simple: understand the borrower first, explain the numbers clearly, and help build a Custom Mortgage Game Plan before the decision feels rushed.

I started TrueRate because borrowers deserve more than a rushed rate quote. A mortgage should be explained clearly, compared carefully, and structured around the borrower's actual goals - not forced into a one-size-fits-all process.

  • Local Southern Utah presence with direct call/text access
  • Mortgage strategy for purchase, refinance, HELOC, FHA, VA, conventional, jumbo, DPA, investment, and manufactured home scenarios
  • Licensed in Utah, Nevada, Colorado, Wyoming, California
  • Need help outside these states? Ask Rich about referral options.

Rich Cordova

Principal Lending Manager
Rich NMLS #1010174
Branch NMLS #2814502
Licensed in UT, NV, CO, WY & CA

435-669-8003
Text Rich
rich@trhomeloans.com

Why TrueRate exists

A Mortgage Should Feel Clearer, Not More Confusing

TrueRate is designed for borrowers who want strategy, transparency, and a real person helping them understand the path forward.

01

Discovery

We learn your goals, timeline, budget, and concerns.

02

Compare Options

We review loan programs, payment options, cash to close, and strategy.

03

Choose Your Game Plan

You select the loan structure that best fits your goals.

04

Close With Confidence

We guide you through application, underwriting, closing, and next steps.